Community builder, engagement & experience strategist.

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“If you want to go quickly, go alone. If you want to go far, go together.”
– African Proverb

I’m Petra, a community builder with a passion for creating connections and nurturing relationships. With a background in community development and a belief in the power of collaboration, I've spent the last 7 years fostering engagement and growth in both online and offline communities.

I thrive in entrepreneurial and startup ecosystems, having worked with organizations like Tezos Foundation and Factory Berlin. My past experience spans strategic project management, venture development, and strategy consulting.

How can I help you?

We will build and nurture an engaging community together, aligned with your vision and values.

We will work closely to ensure that your community strategy integrates with your goals and objectives.

Together, we will implement projects and programs aimed at increasing community satisfaction and fostering long-term engagement.

Past projects

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Past projects

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Past projects ✴︎ Past projects ✴︎

despace

Company:
Tezos Foundation (TZ Connect)

Project:
despace – a diverse and inclusive Web3 community in which people were empowered to explore, learn and create.

Position:
Head of Community and Ecosystem

Scope:
Comprehensive Strategy: Created and implemented a holistic community strategy.

Team Leadership: Built and managed a community department and processes.

Engagement Initiatives: Designed and led community-focused experiences, including a €100,000 grant program, blockchain tech applications for artists, and inclusive art programs.

Factory Berlin

Company:
Factory Berlin

Position:
Head of Members Experience (prev. Community Program Manager & Expansion Product Manager)

Project:
Factory Berlin is an innovation campus and community. It is a hub for startups, entrepreneurs, creatives, and tech professionals.

Scope:
Strategic projects: Led the community playbook project, co-developed a new business model, implemented strategic initiatives, and improved members’ experiences across two campuses.

Member of the Executive Leadership Circle: Contributed to the overall strategic development of the organization and the product.

Community programming: Created community programs and drove membership development.

What others say…

Get in touch //

Get in touch //

I’m actively seeking full-time or freelance opportunities and am eager to connect with others on impactful, community-driven projects.

If you’re interested in working together or talking about the community building, please feel free to reach out—I’d love to explore how I can contribute. Looking forward to connecting!